Considered one of the greatest hockey players of all time, Sidney Crosby has left an enduring mark on the NHL, both with his performance on the ice and his financial success. As of November 2024, Crosby’s net worth is estimated to be $75 million, according to Sportskeeda. His earnings stem from a combination of NHL contracts, endorsement deals, and smart financial investments.
Crosby, who has spent his entire career with the Pittsburgh Penguins, became the highest-paid NHL player of all time in June 2021, surpassing Jaromir Jagr’s total earnings. His career earnings exceed $129 million, thanks to lucrative contracts and sponsorship deals.
Sidney Crosby’s NHL Career and Achievements
Crosby was the first overall pick in the 2005 NHL Draft by the Pittsburgh Penguins. Since his debut, he has become known for his leadership, earning the nickname “The Captain”. Some of his most significant career accomplishments include:
- Three Stanley Cup titles (2009, 2016, 2017)
- Two Hart Memorial Trophies (League MVP)
- Conn Smythe Trophy in 2016 (Playoff MVP)
- Multiple Art Ross Trophies (NHL scoring leader)
- Olympic gold medalist with Team Canada (2010, 2014)
His long-standing contract with the Penguins, a 12-year, $104.4 million deal signed in 2012, has secured his status as a franchise icon. His annual salary for 2024-25 stands at $12 million, contributing to his vast fortune.
Sidney Crosby’s Earnings from the Pittsburgh Penguins
Crosby’s consistent earnings from the Pittsburgh Penguins highlight his value to the team. His yearly salaries have ranged from $3 million to $12 million, with significant signing bonuses:
- 2024-25 | $3 million
- 2023-24 | $3 million
- 2022-23 | $3 million
- 2021-22 | $9 million
- 2020-21 | $9.6 million
- 2019-20 | $9 million
- 2018-19 | $10 million
- 2017-18 | $10.9 million
- 2016-17 | $10.9 million
- 2015-16 | $12 million
Sidney Crosby’s Endorsements and Sponsorships
Crosby has become one of the most marketable NHL players, securing long-term endorsements with global brands. His sponsorship deals include:
- Adidas and CCM (formerly Reebok) – His longest-running deal, valued at $1.4 million annually.
- Tim Hortons – A Canadian coffee chain, featuring him in popular commercials.
- Gatorade – Partnering as a key brand ambassador.
- Coca-Cola – Representing the beverage giant in multiple ad campaigns.
- Under Armour – Featuring Crosby in exclusive product promotions.
- Rolex – Serving as a global ambassador.
- Bell Canada – Promoting telecommunications services in Canada.
- Nike, Scotiabank, Bell Let’s Talk, and SiriusXM – Additional endorsements contributing to his annual $10+ million endorsement revenue.
Sidney Crosby’s Investments and Philanthropy
Beyond hockey, Crosby has made strategic investments that align with his values. In 2009, he launched the Sidney Crosby Foundation, which supports children in need by providing funding, sports equipment, and resources.
His foundation focuses on:
- Supporting youth facing economic hardship
- Donating hockey equipment to young athletes
- Promoting child health and well-being
Crosby has also diversified his investments beyond philanthropy, focusing on real estate and long-term financial planning.
Sidney Crosby’s Real Estate Holdings
Crosby’s real estate portfolio reflects his success in hockey and business. His notable properties include:
- Edgeworth House in Sewickley, Pennsylvania – A colonial-style mansion purchased in 2009 and renovated in 2013, with an estimated value of $4.1 million.
- Nova Scotia Residence – A private estate in his hometown, holding emotional significance.
- Pittsburgh Property Near the Penguins’ Stadium – A strategic investment, though details remain undisclosed.